Saving the World Through Small Business Not Big Government

You don’t have to give away money to support a good cause. For every client signed up by Mette Media, a company which provides website optimization services for small businesses, they make a $25 loan to an entrepreneur in a developing country through Kiva, a unique peer-to-peer lending site that focuses on microloans.

Kiva works with microlenders in recipients’ native countries. Lenders can stay abreast of the progress of the businesses to which they have lent via blog-like updates posted on the Kiva site. Repayment and other updates are posted on Kiva and emailed to lenders who wish to receive them. When lenders get their money back, typically within a year, they can re-lend to another entrepreneur, donate their funds to Kiva (to cover operational expenses), or withdraw their funds to their PayPal accounts.

“I became intrigued by micro finance when Mohammad Yunus won the Nobel Peace Prize and have been following the area ever since,” says Jeff Mette, director of Mette Media’s Atlanta branch.“Kiva allows individuals to lend as little as $25 to someone trying to start a business to feed their family. I love the idea of small business eradicating poverty and saving the world, as opposed to big government.”

A small business owner himself for 10 years, Mette launched Mette Media to help other small businesses succeed with a unique, comprehensive three-step process that generates website traffic and ultimately increases sales.

For more information, go to www.mettemedia.com or call 404.593.9543.